Guide

Time in Business, Revenue, and Credit: What Matters Most

Every approval leans on three pillars, and they are not equal. Here is how funders actually weigh them, and the workarounds when one of yours runs short.

Written by people who do this every dayStraight answers, no sales pitch

Every funding decision in this industry rests on three pillars: how long you have operated, how much money moves through the business, and what your credit says about you. Owners tend to obsess over the wrong one. Here is how funders actually rank them, product by product, and what to do when one of your pillars is shorter than you would like.

Revenue: the heavyweight

In alternative funding, revenue is king and its crown is your bank statements. Deposits prove the business is alive today, and today is what a daily or weekly remittance gets paid from. Strong, consistent deposits can carry a file over a thin credit score and a young business age; the reverse almost never works. What counts as strong, and how underwriters strip out transfers to find your true number, is covered in what funders look for in your bank statements.

Time in business: the multiplier

Age does not fund you by itself, but it multiplies everything else. Six months of history gets a working business into advances and working capital. Crossing one year improves pricing across the board. Two years opens term loans, serious lines of credit, and SBA conversations. Funders read age as survival evidence: most businesses that fail do it early, so every month you bank is risk coming off your file.

Credit: the price-setter

Credit rarely decides whether you get funded in this market; it decides what you pay and which shelf you shop from. Advances fund deep into the 500s when deposits are strong. Lines and terms want the 600s. SBA wants clean history and the 680 plus zone. Two encouraging truths: business funding leans on the business more than the owner as you scale, and a score is the most fixable of the three pillars over a six-month horizon.

When one pillar runs short

Whatever the mix, there is usually a product that fits it today and a better one waiting after 60 days of preparation; here is exactly how to prepare.

Find out where your three pillars land

Five minutes tells you. Apply here, statements upload in the app, and we come back with what you qualify for today and what the next tier up requires. Straight answer, usually within a day. Or call or text (848) 420-8444.

See if consolidating your advances actually helps

Send us your positions and we will run the real math, free. One straight answer about whether consolidation gives your business room to breathe, with no pressure either way.